Competition between electricity suppliers in the mid-voltage category was, contrary to the low-voltage category, intense in 2022, as highlighted by the significant market share contraction of power utility PPC, down to 36.01 percent in November after starting the year at 42.36 percent, in the mid-voltage category.
The overwhelming majority of companies in Greece belong to the mid-voltage category. Besides reduced electricity usage in the second half of the year, the significant drop in electricity demand in the mid-voltage category may also be attributed to company closures during the energy crisis.
A gainer, Mytilineos’ mid-voltage market share increased to 16.61 percent in November, up from 13.48 percent in January.
Heron also achieved a mid-voltage market share increase, reaching 14.78 percent in November from 12.39 percent in January.
Elpedison’s market share in this category rose marginally to 6.96 percent from 6.66 percent over the eleven-month period.
NRG’s share fell to 9.06 percent from 9.41 percent. Elsewhere, Watt & Volt’s share slipped to 0.84 percent from 0.89 percent, Fysiko Aerio’s share rose to 4.87 percent from 3.47 percent, Volterra’s share increased to 7.09 percent from 6.22 percent. Zenith’s share contracted to 0.40 percent from 0.62 percent, as did Volton’s share, to 0.5 percent from 0.78 percent.
Market share figures remained relatively stable in the low-voltage category between January and November, as highlighted by the marginal change in the market share of power utility PPC, the main player, from 64.53 percent in January to 64.32 percent in November.
Mytilineos’ market share in the low-voltage category fell marginally to 6.34 percent from 6.47 percent. Heron experienced a rise to 6.39 percent from 6.01 percent. Elpedison’s market share slid to 4.92 percent from 5.10 percent and NRG’s share rose to 4.36 percent from 3.77 percent.