Abounding recent fears of a company collapse and higher electricity prices at the power utility PPC have driven an increased number of customers away to rival suppliers.
Approximately 60,000 PPC customers abandoned the utility in September, sharply up from 37,000 in August, energypress sources have informed.
This trend is further emphasized when compared to overall industry figures presented by RAE, the Regulatory Authority for Energy, at the recent Thessaloniki International Fair.
A total of 226,394 consumers switched electricity suppliers in the first half of the year, an average of roughly 37,700 per month, according to the RAE figures. Though the authority’s figures represent the overall shift concerning all suppliers, September’s loss of customers at PPC was undoubtedly considerable.
This period of customer losses at PPC coincided with intensified promotional campaigns and discount offers from independent suppliers, their objective being to capture as big a share as possible of customers leaving the utility.
Despite last summer’s wave of unsettling sustainability news on PPC, certain pundits believe the millions of customers still with the utility will not easily part as many of the independent suppliers have yet to convince on the benefits of their offers.